Reading this blog article will take you only 5 minutes — 5 minutes to find out how to draft great presentations and to become a more effective and convincing presenter.
What´s the reason for this article? You have probably participated of those meetings where most of the speakers stared 80% of the time at the screen just to read every single bullet point on each of their cluttered slides. After three minutes tops the audience fell in a deep trance and was neither able nor willing to follow many of the presentations any longer.
Nancy Duarte is a communication expert who wrote two excellent books on the subject: “Slide:ology” and “Resonate.” I strongly suggest you read at least “Slide:ology.”
Another person who strongly encouraged to think differently and more creatively about the preparation, design, and delivery of presentations is designer and communication expert Garr Reynolds. His book “Presentation Zen” combines solid principles of design with the tenets of Zen simplicity.
Some of Garr’s key points:
- Use multimedia wisely. Question: Can your visual be understood in 3 seconds? If not, don’t use it!
- Include short stories to explain your main points.
- Respect your audience. The most important thing is that you get your audience involved and engaged.
- Limit your ideas to one main idea per slide.
- Move away from the podium.
- Take it slowly.
- Keep the lights on. Turning the lights off — besides inducing sleep — puts all the focus on the screen.
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